PDQit Mailshot
Sureprint had created a desktop printer driver that sent print jobs to their remote print farm to be printed and posted. They wanted to leverage their existing technology to build a service for creation and delivery of mailshot marketing.
PDQit Mailshot allows users to create an account, credit it via an integrated Paypal gateway, and then upload a word Mail-Merge document and excel spreadsheet of addresses. Once the user has connected the correct columns of the spreadsheet with the merge fields, the system communicates with Sureprint’s existing print software COM objects and creates a pdf example of a merged document to proof, and once approved their mailshot is printed and mailed.
The system was also built to allow white-labeling by third parties, and I assisted TNT in integrating the system into their TNTit product, creating a TNT branded template and authentication and billing gateways between the two systems user databases and billing software.
http://www.pdqit.com
